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Game play reinvented for children

August 1, 2010

MANILA, Philippines – Much of the known world has turned turtle when the world turned digital from books to music and movies to gaming. What is it like now to be a kid born in the Internet era with all the gadgets and technologies at one’s disposal?

Children still make trips to the toy store and even the mom-and-pop shops in the neighborhood. But most kids in the United States and much of the developed world also get scratch cards that dish out random codes entitling them to a round of play on the toymaker’s website.

That’s how it goes, at least for two very popular kiddie games in the US – ActionJetz and Sqwishland.

read more.